You’ve optimized your titles, headings and content. Your site is fast and mobile friendly. Where’s the revenue?
This session will show you how to take a great foundation and build on it to make your results even better. You’ll learn about the KICC Method, developed by Jenny Halasz to help marketers go beyond basic on-page optimization and build cohesive strategy across your entire website.
- Get the knowledge you need to get more traffic, better click-through, and better conversion on each individual page of your site.
- Learn why intent is the most important element of the query-content match
- Use the provided (free) mapping tool to map content to more than just keywords
For Ungagged eyes only.
Date: November 5, 2018 3:30
Track: Palace Ballroom 1
President - JLH Marketing, Inc.