Reuse, Recycle: Everything You Need to Know About Reusing Content

Session Description:

Why waste great content? Why not figure out how to spice it up even more and publish it again?

In this session, we will look at the different ways businesses have reused content and the results that have stemmed from doing so. We’ll also run a full content audit to learn what the best types of content to recycle are and rules to follow when reusing your content.

Once you’ve gained a deeper understanding of reusable content strategies, we’ll then analyze how to measure the effectiveness of this recycled content and which tools will best help us find the ROI of reusable content.

You can expect to walk out of this content session with a strategy plan to take back to your office with on how to recycle your content at low costs and achieve high ROI.


Ashley Ward

Date: November 5, 2018 11:30 am

Track: Palace Ballroom 1