- Overview on influence, and brief overview on influencer marketing.
- Differentiation between compliant influencer marketing and dark influnce.
- Learn how to get around issues by manipulating social network graphs for fun and profit.
- Learn how manipulate election perception with real world examples.
- Learn how to amplify the effects of dark influence via native advertising and traditional ORM.
- See how dark influence can be used in coordination with a takedown campaign for dark ORM.
- See some nasty tactics that we aren’t going to put on paper.
- And finally, watch as we walk through how you can actually use dark influence to determine the outcome of a war.
Date: November 15, 2016 11:00am - 11:55am