LA19 Conference

UnGagged Los Angeles Agenda

Honest discussion. Actionable tactics. No cameras. No BS. This is next-level digital marketing.

Get in with the UnCrowd. Join us November 7-8 as we gather 40 speakers for 2 days and 4 tracks of the most insightful and lucrative Digital Marketing strategies around.

Then, on November 9, join one of our intimate, full-day Masterclasses to delve even further into the things that matter most to your work.

Thursday, November, 7th, 2019

Jump to Day 2 | Jump to Masterclass Day

8.00am – 9.00 am
Breakfast & Registration
Registration Desk + Dining Area
8.00-10.00am
9.00am
Introductions
The Forum
9.00am
9.00am – 10am
Keynote: Han Solo’s Carbonite-proof Tips for Local SEO
Greg Gifford, SEO Search Specialist
The Forum
9.00am
10.00pm – 10.15am
Morning Networking Break
Dining Area
10.00pm
10.15am – 11.15am
The Future of Search and Your Career
Duane Forrester, VP, Industry Insights – Yext
The Forum
10.15am
The Secrets Your Analytics Won’t Tell You About Mobile-First Indexing
Cindy Krum, CEO and Founder – MobileMoxie, LLC
The Arts Hub
10.15am
JavaScript Is the Future and This Is What You Need to Know
Patrick Stox, Product Advisor, Technical SEO, and Brand Ambassador, Ahrefs
The Library Hub
10.15am
Dr Strangelink – or how I learned to stop worrying and love link building again
Judith Lewis, Founder – deCabbit Consultancy
The Beach Hub
10.15am
11.15am – 12.15pm
When SEO best practices stop working; how to rank without joining the dark side
Arsen Rabinovich, Founder/Director of SEO – TopHatRank.com LLC
The Forum
11.15am
If SEO isn’t a performance channel, how do you optimize for awareness?
Hannah Thorpe, Business Director – Found Group Ltd
The Arts Hub
11.15am
Hacks & Tricks to Make Your Site Faster Than Ever
Gerry White, Technical SEO Lead – Just Eat
The Library Hub
11.15am
Negative SEO The Dark Arts – Part 3
Robert Hansen, CTO – Bit Discovery
The Beach Hub
11.15am
12.15pm – 1.15pm
Lunch Break
Dining Area
12.15pm
1.15pm – 2.15pm
Measuring Links, Disavows, and SERP Marketing
Jim Boykin – CEO and Founder – Internet Marketing Ninjas
The Forum
1.15pm
Marketing Data – Lets Pull the Trousers Down on Reality
Russell McAthy, Marketing Data Guy
The Arts Hub
1.15pm
Surprising SEO Results when you Implement Tedious Work at Scale
Hamlet Batista, CEO – RankSense Inc
The Library Hub
1.15pm
Online Casino Affiliate Marketing: How to break into a globally lucrative industry
Andrew Stone, Key Account Manager – Buffalo Partners
The Beach Hub
1.15pm
2.15pm – 3.15pm
The Top 10 Display/PPC Secrets of 2020
David Szetela, CEO and Owner – FMB Media
The Forum
2.15pm
Turbocharging Google Analytics
Dana DiTomaso, President and Partner – Kick Point
The Arts Hub
2.15pm
Start Up SEO from Seed to Unicorn
Eric Wu, Head of Product & Growth – BloomNation
The Library Hub
2.15pm
Scalable Content Marketing: How to Generate 5,000+ Links in 12 Months
Ross Hudgens, Founder/CEO – Siege Media
The Beach Hub
2.15pm
3.15pm – 3.30pm
Intermission
The Forum
3.15pm
3.30pm – 4.30pm
Hacking the SERPs for Power & Profit
Jenny Halasz, President – JLH Marketing, Inc.
The Forum
3.30pm
A look under the hood of Bing Webmaster Tools
Frédéric Dubut, Senior Program Manager – Microsoft | Bing
The Arts Hub
3.30pm
Mastering SEO Silos: How To Create Clear Conceptual Hierarchy For Organic Search Ranking Benefit
Bruce Clay, President – Bruce Clay, Inc.
The Library Hub
3.30pm
A Deep Dive Into an Ecommerce Content Strategy Designed to GET LINKS
Nick Eubanks, CEO – FTFAgency
The Beach Hub
3.30pm
4.30pm – 5.30pm
The Cost Of Doing Nothing
Jerry West, Director of Marketing – Web Marketing Now
The Forum
4.30pm
A Sound Advantage: Search and Semantics
Upasna Guatam, Product Manager – CNN
The Arts Hub
4.30pm
The Business Value of Technical SEO
Jennifer Hoffman, Marketing Director – DeepCrawl
The Library Hub
4.30pm
Core Updates: Google’s Got a New “Spam”
Kristine Schachinger, Founder / Consultant – Sites Without Walls
The Beach Hub
4.30pm
5.30pm –
Opening Night Networking Drinks
5.30pm

Friday, November 8th, 2019

Jump to Day 1 | Jump to Masterclass Day

8.00am – 9.00 am
Breakfast & Registration
Registration Desk + Dining Area
8.00-10.00am
9.00am
Introductions
The Forum
9.00am
9.00am – 10am
Keynote with Gary Illyes: Life of a launch
Gary Illyes, Google Webmaster Trends Analyst – Google
The Forum
9.00am
10.00pm – 10.15am
Morning Networking Break
Dining Area
10.00pm
10.15am – 11.15am
SEO Click Loss Angst!? SOLVED- Now STFU & INTEGRATE?!
Marty Weintraub, Founder – Aimclear®
The Forum
10.15am
3 Ways Search Engine Journal 3X’d our Traffic & Revenue over 18 Months
Loren Baker, Founder – Search Engine Journal
The Arts Hub
10.15am
The Agency Model is Broken
Ruth Burr Reedy, Director of Strategy – UpBuild
The Library Hub
10.15am
Deep Dive: Paid Search I: Keeping up with the changes through bite sized PPC management
Christi Olson, Head of Evangelism – Microsoft with John Lee, Learning Specialist – Microsoft Advertising
The Beach Hub
10.15am
11.15am – 12.15am
Influencers Are Changing Everything – Including Whether or Not Your Favorite Show Gets Canceled
Joe Sinkwitz, Principal – Digital Heretix
The Forum
11.15am
It only takes a moment to wreck your brand online
Simon Heseltine, VP of Audience Growth – Trader Interactive
The Arts Hub
11.15am
How To Do Local SEO At Scale
Andrew Shotland, CEO – LocalSEOGuide.com
The Library Hub
11.15am
Deep Dive: Paid Search II: Create Your Perpetual Audience Research Machine
Christi Olson, Head of Evangelism – Microsoft and John Lee, Learning Specialist – Microsoft Advertising
The Beach Hub
11.15am
12.15pm – 1.15pm
Lunch Break
Dining Area
12.15pm
1.15pm – 2.15pm
Hacking Content Keyword Research
Judith Lewis, Founder – deCabbit Consultancy
The Forum
1.15pm
Brand Awareness on a Budget: Making TOFU Work For You
Pamela Lund, President and Digital Marketing Strategist – That Pam Chick, Inc.
The Arts Hub
1.15pm
Panel: Real-World SEO
Kristine Schachinger, Founder / Consultant – Sites Without Walls
The Library Hub
1.15pm
Deep Dive: Paid Search III: Search Automation – Scripts to Ad Customizers, Get more done in less time
Christi Olson, Head of Evangelism – Microsoft and John Lee, Learning Specialist – Microsoft Advertising
The Beach Hub
1.15pm
2.15pm – 3.15pm
Building an Honest and Kickass Brand Presence on Reddit
Digital Marketing Consultant – Brent Csutoras, LLC and Managing Partner at Search Engine Journal
The Forum
2.15pm
Reading Between the Google Quality Rater Guide Lines
Jennifer Slegg, Editor – The SEM Post
The Arts Hub
2.15pm
SEO FAIL! Learning from other SEO’s Failures
Ryan Jones, SEO Group Director – Publicis Sapient
The Library Hub
2.15pm
Deep Dive: Paid Search IV: AMA, practical tips for Automation (Part 2) Automation in dashboards and XLS worksheets
Christi Olson, Head of Evangelism – Microsoft and John Lee, Learning Specialist – Microsoft Advertising
The Beach Hub
2.15pm
3.15pm – 3.30pm
Intermission
The Forum
3.15pm
3.30pm – 4.30pm
Panel: Meet the Search Engines!
Vice President, Product Innovation – Aimclear
The Forum
3.30pm
4.30pm –
Closing Networking Drinks
4.30pm

Saturday, November 9th, 2019: Masterclass Day

Jump to Day 1 | Jump to Day 2

8.00am – 9.00am
Breakfast
8.00am
9am – 4.30pm
Making Money with Paid Social, SRSLY | Book It Now!
Marty Weintraub, Founder – Aimclear®
9am – 4.30pm
Local SEO | Book It Now!
Greg Gifford, Vice President of Search – Wikimotive
9am – 4.30pm
Link Building | Book It Now!
Judith Lewis, Founder – deCabbit Consultancy
9am – 4.30pm
Advanced SEO Training | Book It Now!
Bruce Clay, President – Bruce Clay, Inc.

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