James Brockbank
Managing Director & Founder - Digitaloft
Read more about James

0 to 350k Monthly Organic Sessions In 9 Months: Here’s How We Did It…

London 2022 | 11 - 13 July 2022 | 13:30

It took less than nine months to grow a brand new site in the travel niche from 0 to 350k monthly organic sessions, outranking industry giants including Tripadvisor and Booking.com for high conversion-intent search queries.
And in this session, you’ll learn the exact roadmap we followed to achieve this, including what really kickstarted and accelerated the growth.

You’ll hear about what worked and what didn’t, and where we prioritised our efforts and resources.

You’ll see under the hood of the strategy that we’re rolling out right through from the site’s pre-launch planning (keyword and topic research to choosing the right site structure) to our scalable content strategy (how we decided on content publishing velocity, how we brief writers and how we optimise content before hitting publish) and how we’re using digital PR to establish a new player as an authority in the space, earn authority links, build trust and raise awareness.

Really, it’s all about sharing an insight into what’s really driving SEO success in 2022.

In the session, attendees will leave with the answers to questions including:

• What tactics are really driving SEO success right now?
• Where should a site focus their efforts and resources for rapid growth?
• How can these tactics be applied to an existing business or brand?
• What happens when digital PR and content align around a single goal?
• How do you keep the momentum going once a site’s organic visibility starts to accelerate?

The odds were stacked against us from day one; this site’s competitors are long-established brands with deep pockets, but we’ve successfully delivered a strategy that demonstrates how a prioritised focus on building ‘the topic’s best resource on the web’ allows you to predictably scale growth. And we want to share every step of our journey.

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