Radio Shack or Amazon – Who Do You Want To Be?

In this program we’ll take a look at the State of Search, exploring what’s changing, where the focus is for the search engines, and specifically on what a business should be doing to align with customer intent moving forward.

Duane Forrest spent years inside a search engine and will share unique insights, as well as actionable guidance to help you understand why your Knowledge Graph is the future for your business. To help you understand how Intent is the thread the search engines follow, and to clarify why Answers are the future of Search.

Join us for this deep dive into the work of how search works today and learn how to thrive online.

Actionable Takeaways and Key Audience
– Learn why your Knowledge Graph is of singular importance
– Understand where the engines are focusing their time and resources
– See real-world examples of websites getting it right, today
– If you have a digital business, this is for you