Luke Carthy
Luke Carthy
Technical eCommerce SEO and CRO Specialist - Mayflex Ltd
Read more about Luke

How your old & discontinued products can net massive SEO revenue growth

London 2019 | 4 - 7 November 2018 | 14:30

So many brands and online retailers simply bin their discontinued/dead product listings without considering the often huge SEO and UX repercussions/penalties in doing so. What are the opportunities for your own products, and how can you capitalize on defunct competitor inventory? By using a balance of SEO and UX, there are super-profitable key wins to consider.

I’ll be sharing and walking you through some surprising, insightful and real-world case studies from instantly-recognisable retailers and brands. Plus, I’ll be sharing how I managed to implement the exact strategy, generating big SEO returns within just 60 days.

You’ll learn the fundamental pillars and know-how to seek out these opportunities and action these wins as soon as you get back at the office. You’ll also be be ‘tooled up’ to avoid making the same mistakes many big brands have!

The Venue

Where is it?

UnGagged London takes place at etc.Venues County Hall, an iconic setting on the Southbank of the Thames. A few minutes’ walk from Waterloo and Westminster stations, County Hall sits shoulder to shoulder with The Houses of Parliament and The London Eye.

The Southbank area is packed with pubs, bars and restaurants, plus it’s really easy to get to, with great bus and underground links. So once the sessions are done and you’ve networked your socks off, you can explore the best London has to offer, right on the conference doorstep.

Belvedere Road, London, SE1 7PB
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