The truth behind Affiliates – Do they really STEAL conversions?
In this talk I will go into detail behind how using detailed analytics data we can deep dive into the true value of the affiliate channel for brands. We can see where affiliates really work to drive incremental traffic, sales and revenue for businesses.
We can also see where some affiliates do STEAL and what we can do to combat and educate to show brands true incremental value.
Where is it?
UnGagged London takes place at etc.Venues County Hall, an iconic setting on the Southbank of the Thames. A few minutes’ walk from Waterloo and Westminster stations, County Hall sits shoulder to shoulder with The Houses of Parliament and The London Eye.
The Southbank area is packed with pubs, bars and restaurants, plus it’s really easy to get to, with great bus and underground links. So once the sessions are done and you’ve networked your socks off, you can explore the best London has to offer, right on the conference doorstep.
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