Michael Roper

Co-Founder - Ad Royale

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Michael Roper was caught hacking and got banned from computers in middle school. Today, he uses those same skills to rank his clients on Google, break the 0.5s website load time barrier, and conduct marketing experiments.

In 2011, Michael met SEO veteran and fellow UnGagged speaker, Jerry West. Jerry taught him how to bend Google’s rules. Together, they ran affiliate campaigns, discovered holes in the algorithm, bought thousands of links, and rebuilt link networks that were started as early as 2003. During the Panda & Penguin updates, Michael bought domains from his favorite broker, a BlackHatWorld member (and another UnGagged London speaker), Mark Wardi. In 2014, Michael and Mark partnered to form Ad Royale; a link building service for serious SEOs.

Why UnGagged loves them:

Consider yourself a serious SEO expert? It’s time to meet Michael. He is the co-founder of Ad Royale, a digital marketing company working with clients and agencies, boasting an 85%+ retention rate of clients since 2014. New to UnGagged, we’re excited to see what link building secrets Michael has to reveal to attendees.

How much do you gamble with your link network? Do you think you have your footprints covered? Join Michael and fellow colleague at Ad Royale, Josh Shampo in their ‘Brand Engagement Session – How To Cover Your Link Network’s Ass & Find Your Competitors Hidden Links’.

UnGagged Las Vegas 2018 Speakers